joey vip | Joe'y coffee alternative being poured into a white mug next to a piece of toast joey vip | Joe'y joey joey
joey vip | Joe'y
coffee alternative being poured into a white mug next to a piece of toast
joey vip | Joe'y
joey
joey

joey

$20.00 | 18 servings
$20 | 18 servings
4.9
Rated 4.9 out of 5 stars
3,837 Reviews

joey is the leading coffee alternative and your healthier pick-me-up.

We took everything you like about your old cup of joe, tossed out the bad stuff (like too much caffeine, jitters, & crashes), and added tons of long-term benefits (like 10 superfoods, adaptogens, & mushrooms to naturally boost your energy, focus, & mental performance). Now, you won’t need as much caffeine in the first place!

Consider this the next generation of your morning routine.

• 18 - 60 fresh 8 oz cups of joey 
• Recipe card
• $0.80 - $1.39 per serving
• 100% money-back guarantee

It's deliciously roasted, rich, and robust (read our reviews!). But don’t expect a bad imitation of coffee or tea. joey is its own drink. Not too sweet & not too bitter - it's been roasted to perfection. Notes of cacao, chicory, & just a hint of spice blend together for a smooth finish & none of the acidity.

Some call it a medium roast, some call it a mocha. Others call it a Mexican hot chocolate. All we know is that it's tasty!
You'll get the immediate boost of energy & focus from the perfect amount of caffeine. It has 1/5 the amount in a coffee, so you'll be in the zone without the jitters or crash.

Then, our high-grade superfoods, adaptogens, & mushrooms will kick-in. They'll increase your natural energy, focus, memory, mental performance, & more. Suddenly, you'll realize you're the upgraded version of yourself. And then you'll go accomplish everything you ever wanted to.
joe'y has a best friend and its name is froth'y. Yes, you could continue to mix joe'y with a regular old spoon, but why not get this guy spinning at 20,000 RPMs to do the work for you?

We're not kidding when we say once you froth, you won't go back. Because you'll realize anything can be frothed. Anything.

  • Stainless steel
  • 20,000 RPM
  • Travel case
  • AAA battery-powered
1. Select your size!

joey

18 cups
$1.11 / cup

big joey

60 cups
$0.80 / cup

2. Select your frequency!

①

Heat 8oz
of water

②

Add a
tablespoon

③

Optional:
milk & sweetener

④

Enjoy
hot or iced
"Roasted, full-bodied, with a blend of sweetness and spiciness... it’s not coffee, and not quite tea, but it’s something else entirely."

The world's first roasted coffee alternative, designed to make you feel incredible.


Superfoods + Adaptogens + Mushrooms + Prebiotics

Single-Origin Cacao

+ Energy
A more sustained boost of energy comes from cacao: the not-so-secret energizing superfood from South America. Cacao's theobromine provides that level boost of energy with a longer half-life, plus it has more antioxidants per gram than any berry you can think of.

Gluten-free Barley

+ Prebiotic
How on earth did we get it to be gluten-free? A long, tedious, proprietary extract process that results in well under 20ppm, the standard for all gluten-free products. Where does the gluten go? We send it into the woods to start a new life, far away from joey.

Chicory & Dandelion Root

+ Immunity
You know how that first cup of coffee can send you sprinting to the bathroom? That's because coffee's a diuretic & laxative. We never liked that. Instead, our chicory feeds your gut biome with prebiotic nutrients like a 5-star menu. Aka your #2 will be way healthier.

Ashwagandha

+ Mental & physical performance
Meet one of the world's most famous superfoods. Ashwagandha is what got us into adaptogens, so we couldn't leave it out. Its active ingredient, withanolides, has been studied to do it all: from boosting your brainpower, to improving your VO2 Max, to reducing your cortisol (stress) levels.

Lion's Mane

+ Memory & focus
0% real lions. 100% superfood for your brain. Lion's Mane mushroom is the go-to for all things brainpower. We're talking everything from supercharged focus, to long term memory, to ADHD improvements - it's like a multivitamin for your mind.

Cordyceps

+ Energy
Meet the #1 energy mushroom. Cordyceps isn't going to give you some psychedelic kick. But it will provide a long-lasting boost of energy unlike anything else. Expect it to push you through your next meeting or workout and leave you ready for round two.

Reishi

+ Anti-fatigue & immunity
Reishi likes to be lowkey, but it deserves the spotlight, so here we go! It's huge for anti-fatigue, immunity, & long term health. We added it to make sure you're feeling your best, even after your last sip. Plus it's way tastier than a bunch of Vitamin C horse pills.

L-Theanine

+ Alertness without the stress
This is our favorite amino acid of all time. It's specifically been tested with caffeine to up focus, reduce jitters, & promote a relaxed state of alertness. That means you'll be able to focus without feeling wired. You'll also feel way less stressed about that one email.

Cinnamon

+ Cognition
And we all thought cinnamon was only good for adding some flavor. Turns out it comes with a laundry list of health benefits. That said, we're a coffee alternative, so we really care about cinnamon's ability to boost mental performance. Who would have known? But now we do.

Meet the ingredients

Meet the ingredients

Single-Origin Cacao

+ Energy
A more sustained boost of energy comes from cacao: the not-so-secret energizing superfood from South America. Cacao's theobromine provides that level boost of energy with a longer half-life, plus it has more antioxidants per gram than any berry you can think of.

Gluten-free Barley

+ Prebiotic
How on earth did we get it to be gluten-free? A long, tedious, proprietary extract process that results in well under 20ppm, the standard for all gluten-free products. Where does the gluten go? We send it into the woods to start a new life, far away from joey.

Chicory & Dandelion Root

+ Immunity
You know how that first cup of coffee can send you sprinting to the bathroom? That's because coffee's a diuretic & laxative. We never liked that. Instead, our chicory feeds your gut biome with prebiotic nutrients like a 5-star menu. Aka your #2 will be way healthier.

Ashwagandha

+ Mental & physical performance
Meet one of the world's most famous superfoods. Ashwagandha is what got us into adaptogens, so we couldn't leave it out. Its active ingredient, withanolides, has been studied to do it all: from boosting your brainpower, to improving your VO2 Max, to reducing your cortisol (stress) levels.

Lion's Mane

+ Memory & focus
0% real lions. 100% superfood for your brain. Lion's Mane mushroom is the go-to for all things brainpower. We're talking everything from supercharged focus, to long term memory, to ADHD improvements - it's like a multivitamin for your mind.

Cordyceps

+ Energy
Meet the #1 energy mushroom. Cordyceps isn't going to give you some psychedelic kick. But it will provide a long-lasting boost of energy unlike anything else. Expect it to push you through your next meeting or workout and leave you ready for round two.

Reishi

+ Anti-fatigue & immunity
Reishi likes to be lowkey, but it deserves the spotlight, so here we go! It's huge for anti-fatigue, immunity, & long term health. We added it to make sure you're feeling your best, even after your last sip. Plus it's way tastier than a bunch of Vitamin C horse pills.

L-Theanine

+ Alertness without the stress
This is our favorite amino acid of all time. It's specifically been tested with caffeine to up focus, reduce jitters, & promote a relaxed state of alertness. That means you'll be able to focus without feeling wired. You'll also feel way less stressed about that one email.

Cinnamon

+ Cognition
And we all thought cinnamon was only good for adding some flavor. Turns out it comes with a laundry list of health benefits. That said, we're a coffee alternative, so we really care about cinnamon's ability to boost mental performance. Who would have known? But now we do.


Friends of joey!
4.9
Rated 4.9 out of 5 stars
Based on 3,837 reviews
Total 5 star reviews: 3.6k Total 4 star reviews: 224 Total 3 star reviews: 20 Total 2 star reviews: 3 Total 1 star reviews: 3
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3,837 reviews
  • Cheryl B.
    Verified Buyer
    joey on-demand
    Reviewing
    joey on-demand
    Rated 5 out of 5 stars
    Great product! Great Taste

    I'm really enjoying joey - it's the perfect pick-me-up in the middle of an afternoon workday. It's also great for a cancer survivor who is trying to stop drinking coffee. Thank you!

    Was this helpful?
  • Susan M.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 out of 5 stars
    It’s yummy

    I like it better than the other ones. I drink it from morning to night. I’m ready for a new bag.

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  • Mandy C.
    Verified Buyer
    joey (60 servings)
    Reviewing
    joey (60 servings)
    Rated 5 out of 5 stars
    Amazing in every way.

    I had to stop drinking caffeine and acidic drinks because I was dealing with some bladder issues . I tried all the herbal coffee decaf coffee and other brands of mushroom coffee. They either tasted terrible or irritated my bladder. I had wasted so much money trying to find something to work for me. Then I tried a

    Cup of this at my local coffee shop no problems. Waited a few days got another cup just to see if I still tolerated it well, and outstanding! I was hooked. Tastes delicious, gives me energy I need. I use 1 and a half cups of water 2 tbs of honey 1 tbs Joey and a small amount of frothed oat milk and you have the most delicious latte on the planet. I have the subscription so I never run out. Sometimes I have a cup later in the day just because it tastes so good that I crave it. I absolutely love it. 10 STARS

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  • Rachelle J.
    Verified Buyer
    joey (60 servings)
    Reviewing
    joey (60 servings)
    Rated 5 out of 5 stars
    Actually, better than coffee

    I was skeptical, thinking the flavor would be chocolate flavored mushrooms. It is not… It’s delicious. More of a hot chocolate vibe. I love not feeling jittery. And I think I am noticing more mental clarity since I’ve been drinking Joe’y. I’m very grateful for this coffee alternative! I hope you never go out of business. I am officially hooked!! I wish it weren’t so expensive, but definitely less than a cup at a coffee shop. I think I’m worth it. ☕️💜

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  • Virginia P.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 out of 5 stars
    Awesome Coffee

    I love my Joey drink in the morning. Nothing else wakes me up like this mushroom coffee drink. I absolutely love it.

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  • Nakita F.
    Verified Buyer
    joey (60 servings)
    Reviewing
    joey (60 servings)
    Rated 5 out of 5 stars
    Mahalo!

    I actually like Joey way better than coffee!! It has a great taste that I enjoy. It wasn't a hard switch for me. Coffee wasn't good for BP and Joey has made that switch from coffee so much easier. Mahalo Nui Loa! 🌺

    Was this helpful?
  • Kelley L.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 out of 5 stars
    Yummy!

    Love this coffee alternative. Very tasty, will recommend to friends and family.

    Was this helpful?
  • Patricia J.
    Verified Buyer
    joey (60 servings)
    Reviewing
    joey (60 servings)
    Rated 5 out of 5 stars
    Love my Joey

    Joey has saved my morning routine! I had to give up coffee 18 months ago and it was rough! It took me several months and many coffee alternative trials before I found Joey, and it was love at first sip!

    I make it with lots of frothed almond milk and a little flavored creamer and the result rivals a coffee shop latte!

    Thank you so much for this delicious option! My day is not complete without my two cups of Joey!

    Was this helpful?
  • Jim W.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 out of 5 stars
    Really works !!!!

    Very happy with the results, works as described.

    Was this helpful?
  • kim c.
    Verified Buyer
    joey (60 servings)
    Reviewing
    joey (60 servings)
    Rated 5 out of 5 stars
    going on 2 months no coffee

    I love the joey, and don't even miss the coffee anymore!! Thank you for a great product!

    Was this helpful?
  • Dawn P.
    Verified Buyer
    joey on-demand (60 servings)
    Reviewing
    joey on-demand (60 servings)
    Rated 5 out of 5 stars
    Delicious

    I instantly got addicted to joey. I love the creamy taste with my favorite creamer., . No need to try anything else!

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  • Johanna H.
    Verified Buyer
    joey on-demand
    Reviewing
    joey on-demand
    Rated 5 out of 5 stars
    My favorite coffee replacement

    I was told by a friend about Joey. I was kind of skeptical as I have tried other coffee alternatives and have felt like they just do not provide the warm hug from an actual cup of coffee. Finally I found Joey! It does provide the warm hug but without all the jitters and coffee crashes

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Positive impact per 100kg

150 kgCO²
carbon footprint
reduced

100 kg
ocean plastics
collected

100 kg
fossil fuel
removed