A fraction of the caffeine.
A more level boost of energy.
No jitters or crash.
Long-term adaptogen & mushroom benefits.
“I haven't drank a drop of coffee since, it literally tastes amazing. This stuff has impacted my life in such a positive way, I cannot begin to explain, and I'll never go back!!!"
“After struggling with stomach issues from coffee for most of my adult life, Joey's finally gave me something that's delicious and good for me to help break the coffee addict cycle!"
"This is utterly unbelievably delicious. I’m currently drinking my first cup of joe’y as I type this. I’m kind of shocked, to be honest. I thought it would taste like mushrooms. But this. This is magical."
“After struggling with acid reflux and wanting to ditch coffee, I decided to give Joey a try. Great flavor, texture and morning experience. The focused, even energy is a great way to start my morning at work.”
gift during these chaotic times."
"[The brand] aiming to
make wellness common for everyone."
Just what you need in the perfect pick-me-up.
A more sustained boost of energy comes from cacao: the not-so-secret energizing superfood from South America. Cacao's theobromine provides that level boost of energy with a longer half-life, plus it has more antioxidants per gram than any berry you can think of.
How on earth did we get it to be gluten-free? A long, tedious, proprietary extract process that results in well under 20ppm, the standard for all gluten-free products. Where does the gluten go? We send it into the woods to start a new life, far away from joey.
You know how that first cup of coffee can send you sprinting to the bathroom? That's because coffee's a diuretic & laxative. We never liked that. Instead, our chicory feeds your gut biome with prebiotic nutrients like a 5-star menu. Aka your #2 will be way healthier.
Meet one of the world's most famous superfoods. Ashwagandha is what got us into adaptogens, so we couldn't leave it out. Its active ingredient has been studied to do it all: from boosting your brainpower, to improving your VO2 Max (woah), to reducing your cortisol (stress) levels.
0% real lions. 100% superfood for your brain. Lion's Mane mushroom is the go-to for all things brainpower. We're talking everything from supercharged focus, to long term memory, to ADHD improvements - it's like a multivitamin for your mind.
Meet the #1 energy mushroom. Cordyceps isn't going to give you some psychedelic kick. But it will provide a long-lasting boost of energy unlike anything else. Expect it to push you through your next meeting or workout and leave you ready for round two.
Reishi likes to be lowkey, but it deserves the spotlight, so here we go! It's huge for anti-fatigue, immunity, & long term health. We added it to make sure you're feeling your best, even after your last sip. Plus it's way tastier than a bunch of Vitamin C horse pills.
This is our favorite amino acid of all time. It's specifically been tested with caffeine to up focus, reduce jitters, & promote a relaxed state of alertness. That means you'll be able to focus without feeling wired. You'll also feel way less stressed about that one email.
And we all thought cinnamon was only good for adding some flavor. Turns out it comes with a laundry list of health benefits. That said, we're a coffee alternative, so we really care about cinnamon's ability to boost mental performance. Who would have known? But now we do.