joey on-demand (60 servings)

$60.00 | 18 servings
$20 | 18 servings
4.9
Rated 4.9 stars
544 Reviews

joey isn’t coffee. It’s your healthier pick-me-up.

We took everything you like about your old cup of joe, tossed out the bad stuff (like too much caffeine, jitters, & crashes), and added tons of long-term benefits (like superfoods, adaptogens, & mushrooms to naturally boost your energy, focus, & mental performance). Now, you won’t need as much caffeine in the first place.

Consider this the next generation of your morning routine.

• 18 cups of joey
• Recipe card
• Recyclable & reusable copper-tone bag
• $1.11 - $1.39 per serving

It's delicious, but don’t expect a coffee or a tea. joey is its own drink. Not too sweet & not too bitter - it’s bold, rich, & roasted to perfection. Notes of cacao, roasted chicory, & subtle cinnamon blend together for a smooth finish & none of the acidity.
You'll get the immediate boost of energy & focus from the perfect amount of caffeine. It has 1/5 the amount in a coffee, so you'll be in the zone without the jitters or crash.

Then, our high-grade adaptogen & mushrooms will kick-in to increase your natural energy, focus, memory, mental performance, and more. Soon enough, you'll look around and realize you're the upgraded version of yourself. And then you can go off and do anything and everything you ever wanted to.

Heat 8oz
of water

Add a
tablespoon

Optional:
milk & sweetener

Enjoy
hot or iced

Single-Origin Cacao

+ Energy
A more sustained boost of energy comes from cacao: the not-so-secret energizing superfood from South America. Cacao's theobromine provides that level boost of energy with a longer half-life, plus it has more antioxidants per gram than any berry you can think of.

Gluten-free Barley

+ Prebiotic
How on earth did we get it to be gluten-free? A long, tedious, proprietary extract process that results in well under 20ppm, the standard for all gluten-free products. Where does the gluten go? We send it into the woods to start a new life, far away from joey.

Chicory & Dandelion Root

+ Immunity
You know how that first cup of coffee can send you sprinting to the bathroom? That's because coffee's a diuretic & laxative. We never liked that. Instead, our chicory feeds your gut biome with prebiotic nutrients like a 5-star menu. Aka your #2 will be way healthier.

Ashwagandha

+ Mental & physical performance
Meet one of the world's most famous superfoods. Ashwagandha is what got us into adaptogens, so we couldn't leave it out. Its active ingredient, withanolides, has been studied to do it all: from boosting your brainpower, to improving your VO2 Max, to reducing your cortisol (stress) levels.

Lion's Mane

+ Memory & focus
0% real lions. 100% superfood for your brain. Lion's Mane mushroom is the go-to for all things brainpower. We're talking everything from supercharged focus, to long term memory, to ADHD improvements - it's like a multivitamin for your mind.

Cordyceps

+ Energy
Meet the #1 energy mushroom. Cordyceps isn't going to give you some psychedelic kick. But it will provide a long-lasting boost of energy unlike anything else. Expect it to push you through your next meeting or workout and leave you ready for round two.

Reishi

+ Anti-fatigue & immunity
Reishi likes to be lowkey, but it deserves the spotlight, so here we go! It's huge for anti-fatigue, immunity, & long term health. We added it to make sure you're feeling your best, even after your last sip. Plus it's way tastier than a bunch of Vitamin C horse pills.

L-Theanine

+ Alertness without the stress
This is our favorite amino acid of all time. It's specifically been tested with caffeine to up focus, reduce jitters, & promote a relaxed state of alertness. That means you'll be able to focus without feeling wired. You'll also feel way less stressed about that one email.

Cinnamon

+ Cognition
And we all thought cinnamon was only good for adding some flavor. Turns out it comes with a laundry list of health benefits. That said, we're a coffee alternative, so we really care about cinnamon's ability to boost mental performance. Who would have known? But now we do.

Meet the ingredients

Meet the ingredients

Single-Origin Cacao

+ Energy
A more sustained boost of energy comes from cacao: the not-so-secret energizing superfood from South America. Cacao's theobromine provides that level boost of energy with a longer half-life, plus it has more antioxidants per gram than any berry you can think of.

Gluten-free Barley

+ Prebiotic
How on earth did we get it to be gluten-free? A long, tedious, proprietary extract process that results in well under 20ppm, the standard for all gluten-free products. Where does the gluten go? We send it into the woods to start a new life, far away from joey.

Chicory & Dandelion Root

+ Immunity
You know how that first cup of coffee can send you sprinting to the bathroom? That's because coffee's a diuretic & laxative. We never liked that. Instead, our chicory feeds your gut biome with prebiotic nutrients like a 5-star menu. Aka your #2 will be way healthier.

Ashwagandha

+ Mental & physical performance
Meet one of the world's most famous superfoods. Ashwagandha is what got us into adaptogens, so we couldn't leave it out. Its active ingredient, withanolides, has been studied to do it all: from boosting your brainpower, to improving your VO2 Max, to reducing your cortisol (stress) levels.

Lion's Mane

+ Memory & focus
0% real lions. 100% superfood for your brain. Lion's Mane mushroom is the go-to for all things brainpower. We're talking everything from supercharged focus, to long term memory, to ADHD improvements - it's like a multivitamin for your mind.

Cordyceps

+ Energy
Meet the #1 energy mushroom. Cordyceps isn't going to give you some psychedelic kick. But it will provide a long-lasting boost of energy unlike anything else. Expect it to push you through your next meeting or workout and leave you ready for round two.

Reishi

+ Anti-fatigue & immunity
Reishi likes to be lowkey, but it deserves the spotlight, so here we go! It's huge for anti-fatigue, immunity, & long term health. We added it to make sure you're feeling your best, even after your last sip. Plus it's way tastier than a bunch of Vitamin C horse pills.

L-Theanine

+ Alertness without the stress
This is our favorite amino acid of all time. It's specifically been tested with caffeine to up focus, reduce jitters, & promote a relaxed state of alertness. That means you'll be able to focus without feeling wired. You'll also feel way less stressed about that one email.

Cinnamon

+ Cognition
And we all thought cinnamon was only good for adding some flavor. Turns out it comes with a laundry list of health benefits. That said, we're a coffee alternative, so we really care about cinnamon's ability to boost mental performance. Who would have known? But now we do.


Friends of joey!
4.9
Rated 4.9 stars
Based on 544 reviews
Total 5 star reviews: 516 Total 4 star reviews: 28 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend these products
544 reviews
  • THOMAS M.
    Verified Buyer
    joey on-demand (60 servings)
    Reviewing
    joey on-demand (60 servings)
    Rated 5 stars
    LOVE IT

    I've been drinking Joe'y for almost a year now. The flavor is great I add my oat milk creamer and a scoop of collagen every morning no shakes, jitters or crash. TEN STARS!

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    13 seconds ago

    Thank you, Thomas!! Happy 1-year Joe'y Anniversary! So happy you've stuck with us and have been loving it! Cheers to many more cups ☕

  • Micheal S.
    Verified Buyer
    joey on-demand (60 servings)
    Reviewing
    joey on-demand (60 servings)
    Rated 5 stars
    Great "Cup of Joe'y"!!

    No more coffee for me, will be getting Joe'y from now on!!

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    17 hours ago

    Thank you, Micheal! Glad to hear you're on the joe'y train! Cheers to more cups!

  • Angela M.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    Excellent substitute

    Works better than coffee

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thanks, Angela! Glad to hear you're enjoying joe'y!

  • Lacey S.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    Tasty and healthier than coffee

    Coffee makes my stomach hurt. So even though I love it, it doesn't love me back. I was searching for a healthy alternative and came across joe'y. This stuff is really tasty! I mix it with hot water and then add a little oat milk. It makes me feel so much better than a morning cup of coffee.

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thanks, Lacey! I'm sorry to hear coffee isn't working for you, but happy to hear joe'y is doing the trick! Cheers!

  • Kami K.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    My new favorite!

    This is seriously delicious. I was really sad to be told to give up coffee due to health issues. I was convinced nothing would be able to replace it. I was so wrong. I love this more than I did my coffee. I make it with chai spices, a little milk & creamer. YUM!

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thank you, Kami! So happy to hear you're loving the flavor of joe'y! And even better that you're able to cut back on coffee with it. (By the way, the chai spices and creamer sounds delicious - please send us the recipe!!)

  • Nikole B.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    Best Alternative Out There!

    I've tried many of the coffee alternatives out there, and Joey is by far my favorite. The flavor is delish (a bit more cocoa than many others), but with the richness I crave.

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thank you, Nikole! This is such a huge compliment to us! So happy to hear you're loving the flavor of joe'y!

  • Matt D.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    Good stuff!

    I dig this. I wanted to stop drinking coffee and tried this and it’s surprisingly really good and I no longer drink coffee. I don’t even think about coffee actually. This gives me the right kind of energy. Will be coming back for me.

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thanks, Matt! Awesome to hear that joe'y has helped you cut back on coffee. And that joe'y is giving you a great boost of energy! Cheers!

  • Erik E.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    Works great!

    I feel way more energetic than I used to relying on caffeine. This has replaced multiple servings of caffeine throughout the day by only drinking once in the morning in a protein shake. It adds a earthy flavor to the protein shake and mixes with chocolate flavors well.

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thanks, Erik! Awesome to hear that you're feeling even more energetic! Great idea adding it to the protein shake... whenever I start the day with a protein shake, it can make me feel sluggish. Adding joe'y sounds like a great idea to avoid that!

  • Sharon R.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    Natural Energy that Lasts

    Extremely happy with this switch. After about a full 3 days of detoxing from coffee and eating generally very well, the effects of the adaptogenic blend absolutely shines.

    The energy lasts all day and the health benefits are beyond expectations. I highly recommend!

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thank you, Sharon! Glad to hear you're enjoying the switch and the benefits! We love to hear when joe'y beats expectations - cheers!

  • Claudia P.
    Verified Buyer
    joey
    Reviewing
    joey
    Rated 5 stars
    Love it! Great taste!

    I recently discovered I am sensitive to caffeine. This has been an outstanding alternative to coffee. It does not give me jitters.

    BF Profile picture for Brendan from Joe'y
    Brendan from Joe'y
    2 days ago

    Thank you, Claudia! I'm so happy to hear you're able to enjoy joe'y without the jitters! Cheers!

Reviews LoadedReviews Added


Positive impact per 100kg

150 kgCO²
carbon footprint
reduced

100 kg
ocean plastics
collected

100 kg
fossil fuel
removed