coffee alternative being poured into a white mug next to a piece of toast

joey

Name: joey
Brand: Joe'y
SKU: JSR1
Price: 25.0 USD
Availability: InStock

$20.00 | 18 servings

$20 | 18 servings

4.9

Rated 4.9 out of 5 stars

4,017 Reviews

joey is the leading coffee alternative and your healthier pick-me-up.

We took everything you like about your old cup of joe, tossed out the bad stuff (like too much caffeine, jitters, & crashes), and added tons of long-term benefits (like 10 superfoods, adaptogens, & mushrooms to naturally boost your energy, focus, & mental performance). Now, you won’t need as much caffeine in the first place!

Consider this the next generation of your morning routine.

• 18 - 60 fresh 8 oz cups of joey
• Recipe card
• $0.80 - $1.39 per serving
• 100% money-back guarantee

It's deliciously roasted, rich, and robust (read our reviews!). But don’t expect a bad imitation of coffee or tea. joey is its own drink. Not too sweet & not too bitter - it's been roasted to perfection. Notes of cacao, chicory, & just a hint of spice blend together for a smooth finish & none of the acidity.

Some call it a medium roast, some call it a mocha. Others call it a Mexican hot chocolate. All we know is that it's tasty!

You'll get the immediate boost of energy & focus from the perfect amount of caffeine. It has 1/5 the amount in a coffee, so you'll be in the zone without the jitters or crash.

Then, our high-grade superfoods, adaptogens, & mushrooms will kick-in. They'll increase your natural energy, focus, memory, mental performance, & more. Suddenly, you'll realize you're the upgraded version of yourself. And then you'll go accomplish everything you ever wanted to.

joe'y has a best friend and its name is froth'y. Yes, you could continue to mix joe'y with a regular old spoon, but why not get this guy spinning at 20,000 RPMs to do the work for you?

We're not kidding when we say once you froth, you won't go back. Because you'll realize anything can be frothed. Anything.

Stainless steel
20,000 RPM
Travel case
AAA battery-powered

1. Select your size!

joey

18 cups
$1.11 / cup

big joey

60 cups
$0.80 / cup

2. Select your frequency!

①

Heat 8oz
of water

②

Add a
tablespoon

③

Optional:
milk & sweetener

④

Enjoy
hot or iced

"Roasted, full-bodied, with a blend of sweetness and spiciness... it’s not coffee, and not quite tea, but it’s something else entirely."

The world's first roasted coffee alternative, designed to make you feel incredible.

Superfoods + Adaptogens + Mushrooms + Prebiotics

Single-Origin Cacao

+ Energy

A more sustained boost of energy comes from cacao: the not-so-secret energizing superfood from South America. Cacao's theobromine provides that level boost of energy with a longer half-life, plus it has more antioxidants per gram than any berry you can think of.

Gluten-free Barley

+ Prebiotic

How on earth did we get it to be gluten-free? A long, tedious, proprietary extract process that results in well under 20ppm, the standard for all gluten-free products. Where does the gluten go? We send it into the woods to start a new life, far away from joey.

Chicory & Dandelion Root

+ Immunity

You know how that first cup of coffee can send you sprinting to the bathroom? That's because coffee's a diuretic & laxative. We never liked that. Instead, our chicory feeds your gut biome with prebiotic nutrients like a 5-star menu. Aka your #2 will be way healthier.

Ashwagandha

+ Mental & physical performance

Meet one of the world's most famous superfoods. Ashwagandha is what got us into adaptogens, so we couldn't leave it out. Its active ingredient, withanolides, has been studied to do it all: from boosting your brainpower, to improving your VO2 Max, to reducing your cortisol (stress) levels.

Lion's Mane

+ Memory & focus

0% real lions. 100% superfood for your brain. Lion's Mane mushroom is the go-to for all things brainpower. We're talking everything from supercharged focus, to long term memory, to ADHD improvements - it's like a multivitamin for your mind.

Cordyceps

+ Energy

Meet the #1 energy mushroom. Cordyceps isn't going to give you some psychedelic kick. But it will provide a long-lasting boost of energy unlike anything else. Expect it to push you through your next meeting or workout and leave you ready for round two.

Reishi

+ Anti-fatigue & immunity

Reishi likes to be lowkey, but it deserves the spotlight, so here we go! It's huge for anti-fatigue, immunity, & long term health. We added it to make sure you're feeling your best, even after your last sip. Plus it's way tastier than a bunch of Vitamin C horse pills.

L-Theanine

+ Alertness without the stress

This is our favorite amino acid of all time. It's specifically been tested with caffeine to up focus, reduce jitters, & promote a relaxed state of alertness. That means you'll be able to focus without feeling wired. You'll also feel way less stressed about that one email.

Cinnamon

+ Cognition

And we all thought cinnamon was only good for adding some flavor. Turns out it comes with a laundry list of health benefits. That said, we're a coffee alternative, so we really care about cinnamon's ability to boost mental performance. Who would have known? But now we do.

Meet the ingredients

Meet the ingredients

Single-Origin Cacao
+ Energy
A more sustained boost of energy comes from cacao: the not-so-secret energizing superfood from South America. Cacao's theobromine provides that level boost of energy with a longer half-life, plus it has more antioxidants per gram than any berry you can think of.

Gluten-free Barley
+ Prebiotic
How on earth did we get it to be gluten-free? A long, tedious, proprietary extract process that results in well under 20ppm, the standard for all gluten-free products. Where does the gluten go? We send it into the woods to start a new life, far away from joey.

Chicory & Dandelion Root
+ Immunity
You know how that first cup of coffee can send you sprinting to the bathroom? That's because coffee's a diuretic & laxative. We never liked that. Instead, our chicory feeds your gut biome with prebiotic nutrients like a 5-star menu. Aka your #2 will be way healthier.

Ashwagandha
+ Mental & physical performance
Meet one of the world's most famous superfoods. Ashwagandha is what got us into adaptogens, so we couldn't leave it out. Its active ingredient, withanolides, has been studied to do it all: from boosting your brainpower, to improving your VO2 Max, to reducing your cortisol (stress) levels.

Lion's Mane
+ Memory & focus
0% real lions. 100% superfood for your brain. Lion's Mane mushroom is the go-to for all things brainpower. We're talking everything from supercharged focus, to long term memory, to ADHD improvements - it's like a multivitamin for your mind.

Cordyceps
+ Energy
Meet the #1 energy mushroom. Cordyceps isn't going to give you some psychedelic kick. But it will provide a long-lasting boost of energy unlike anything else. Expect it to push you through your next meeting or workout and leave you ready for round two.

Reishi
+ Anti-fatigue & immunity
Reishi likes to be lowkey, but it deserves the spotlight, so here we go! It's huge for anti-fatigue, immunity, & long term health. We added it to make sure you're feeling your best, even after your last sip. Plus it's way tastier than a bunch of Vitamin C horse pills.

L-Theanine
+ Alertness without the stress
This is our favorite amino acid of all time. It's specifically been tested with caffeine to up focus, reduce jitters, & promote a relaxed state of alertness. That means you'll be able to focus without feeling wired. You'll also feel way less stressed about that one email.

Cinnamon
+ Cognition
And we all thought cinnamon was only good for adding some flavor. Turns out it comes with a laundry list of health benefits. That said, we're a coffee alternative, so we really care about cinnamon's ability to boost mental performance. Who would have known? But now we do.

Friends of joey!

4.9
Rated 4.9 out of 5 stars
Based on 4,017 reviews
Total 5 star reviews: 3.8k Total 4 star reviews: 233 Total 3 star reviews: 22 Total 2 star reviews: 3 Total 1 star reviews: 3
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4,017 reviews
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Darla
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
5 Stars
Love everything about this product!
Was this helpful?
JM W.
Verified Buyer
Reviewing
joey on-demand
Rated 5 out of 5 stars
Good morning with joey
I like the ease of preparing a cup of joey and it tastes good, especially mixed with some almond milk.
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Lerese C.
Verified Buyer
Reviewing
joey
Rated 5 out of 5 stars
Love this alternative!
Excellent
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Kathleen Z.
Verified Buyer
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
Love Joe'y
A large mug of Joe'y each morning wakes me up and gets me going. I haven't drunk coffee for decades and usually had tea in the morning, but I have been drinking Joe'y for 2 months now and it has become my favorite morning beverage.
Was this helpful?
H. H.
Verified Buyer
Reviewing
joey
Rated 5 out of 5 stars
Return Customer
We enjoyed it so much, that we reordered...and liked it so much again, that we decided to subscribe. It's really good stuff.
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Briana B.
Verified Buyer
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
Amazing Coffee Replacement
Joey gives the energy needed, without the crash. The energy actually lasts longer than coffee does. I’m able to function better for my kids when I drink Joey instead of coffee. The taste is ok if you like chocolate milk. You can adjust with sugar (Splenda for me), and by how much water you use. Overall, great product. We have a monthly order. :)
Was this helpful?
Paige M.
Verified Buyer
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
Changed my life
I have had severe stomach issues IBS bloating I can look absolutely normal and within a couple of hours after eating I will look like I'm 9 months pregnant. It tastes good it clears out my brain fog I love Joey's.
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Mary N.
Verified Buyer
Reviewing
joey
Rated 5 out of 5 stars
Great Drink
I wasn't sure if Joe'y was really making a difference, so I stopped drinking it for a couple months. During that time I noticed a marked change in my thinking and had to deal with a lot of brain fog. I restarted Joe'y and the brain fog cleared up and my cognitive abilities improved drastically. And the flavor.......with a little honey it is wonderful!
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Glenn F.
Verified Buyer
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
Love it!
Love having plenty so I don’t run out.
Love this stuff!
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Jacqueline B.
Verified Buyer
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
Great substitute to wean off coffee!
Joey gives me energy, focus and a clear head to start my day. I don’t have that jittery high ans then crash that I get with coffee. I add 9ne pack of stevie and two creamers ans tastes just like hot chocolate. In the summer I add ice after mixing .
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Melissa R.
Verified Buyer
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
Delicious, chocolatey, hearty beverage
I love Joey. It's become my go to warm beverage. It has a substantial flavor profile like coffee but doesn't hurt my stomach or give me too much caffine at once like coffee. It's like coffee but so much better.
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Jerry R.
Verified Buyer
Reviewing
joey (60 servings)
Rated 5 out of 5 stars
Love it!
Tastes great, mixes well in water and has more variety of mushrooms than most of the other options on the market.
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Positive impact per 100kg

150 kgCO²
carbon footprint
reduced

100 kg
ocean plastics
collected

100 kg
fossil fuel
removed

joey

joey

big joey

Single-Origin Cacao

Gluten-free Barley

Chicory & Dandelion Root

Ashwagandha

Lion's Mane

Cordyceps

Reishi

L-Theanine

Cinnamon

Meet the ingredients

Meet the ingredients

Single-Origin Cacao

Gluten-free Barley

Chicory & Dandelion Root

Ashwagandha

Lion's Mane

Cordyceps

Reishi

L-Theanine

Cinnamon

About joe'y

Friends of joe'y